The company filed the trademark on May 2, according to a record from the U.S. Patent and Trademark Office. Bryant made this decision in efforts to use the nickname on different types of merchandise, including sneakers and athletic apparel.
Initially, Bryant named himself in honor of the venomous snake from Africa with the same name from the main character in the movie Kill Bill. “I read up on the animal and said, ‘Wow, this is pretty awesome,'” Bryant told The New Yorker back in 2014. “This is the perfect description of how I would want my game to be.”
