
With these feats, mediaReach OMD will represent Nigeria at Cannes in June 2017 for the Cannes Young Lions Media - Global Competition. By winning the 2017 edition of the competition, mediaReach OMD will be representing Nigeria for the 8th time at the Cannes, since 2008.
The competition was open to media professionals below 30 years that represents various media agencies in Nigeria. Nine teams that took part in the competition were given a brief and had little over 24 hours to think, create and submit a media solution that answers the media brief. Finally, based on the presentations to the Jury which comprises of media communications and creative professionals, the winning campaign was chosen according to criteria used for the international competition.