It was announced in November that the singer’s Puma “Creeper” shoe would be crowned as “Shoe of the Year.” “In my wildest dreams, I never would have imagined an honor like ‘shoe of the year,’” the singer said last month. “It means so much to me to make a mark like this in the shoe and sneaker industry and to have so many people share my love for the creeper.”
Rih Rih got to share with the audience of shoe aficionados a heartfelt speech that highlighted her eternal love for fashion and first footwear endeavor with Puma. “I didn’t expect people to love it the way I do, and the way they’ve supported it means so much to me,” she said. “All the Creeper fans and all the kids in the street inspire me by doing things their own way.”
The award was previously won by Kanye West in 2015 for the Yeezy Boost 350 and the Adidas Stan Smith in 2014. The singer has become one of the world’s most renounced Caribbean sensations with a business savvy attitude. Since its launch in September 2015, the shoe has sold out in just moments.
Her holiday rollout is expected to do the same on Dec. 8 when the Creeper is released in silky velvet form.
Check out a portion of her acceptance speech below.
— Footwear News (@FootwearNews) November 30, 2016
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